Client | Travel Channel | Social and Media Campaign

Production Company | Rooster Teeth Productions

The TRVL Channel turned to Rooster Teeth to promote Ghostober, their annual month-long event featuring spooky, paranormal programming, due to our proven ability to create engaging, platform-specific content and our strong network of talent with expertise in the horror and paranormal genres. With our experience in crafting impactful campaigns, we developed a month-long strategy that included TikToks, livestreams, and other social-first content designed to drive tune-in. By aligning our creative executions with the eerie themes of Ghostober and TRVL Channel’s lineup, we successfully captured the audience’s attention and heightened excitement for the event.

I served as the Campaign Lead and Producer while also contributing as a Content Creator for 30 Morbid Minutes.

Campaign deliverables: Eli Roth IG Live | Pop Paranormal IG Live | Ghost Brothers IG Live | Haunted House Livestream with Haunted Detective on TRVL Channel TikTok | Haunted Detective TikToks | 30 Morbid Minutes TikToks | Social Posts on Twitter and Facebook | Media

4.7MM+ Total Video Views- over-delivering across the full campaign

SNEAK PEAK of the campaign below!